Seoul Fashion Week SS17: Rocket x Lunch


ROCKET X LUNCH delivered a stream of tartan, yellow, and crazy prints — redefining the shape of punk to come.

Text Mauro Locatelli, Photos Michael Hurt


ROCKET X LUNCH took us back to when punk was all the rage. With models stomping along to loud, angry music in Doc Martens, the scene looked like something right out of 1970’s London.  This season’s collection mixed up aggressive prints; see leopard printed t-shirts matched up with camo pants. Yellow popped up once again on the runway, cementing its status as the "point" color of the season. Pairing such a bright color with a subversive concept kept the collection more authentic to the brand's colorful, quirky look, rather than making it look crass. The hair and makeup served to complement the clothes and strengthen the concept even more, with heavy smokey eyes and wet hair. As always, ROCKET X LUNCH kept an eye out for clever details, with straps of chokers hanging off the back of the neckline, as well as incorporating wrapped denim and chains for the accessories. For the finale the models loitered and ganged up on the audience clad in tartan looks that embody the spirit of punk. 



Want to see more? Check out the backstage snapshots here.